GEN-Z Developing competences and opportunities for social media entrepreneurship

Generation Z, those born after 1995 is starting to grow up, with the oldest members of the cohort now approaching 21 years old. Generation Z, is more likely to value independence and therefore is poised to become the most entrepreneurial generation ever. Nowadays, social media has become pervasive in empowering young Europeans in their educational, academic and professional life, and Gen Z is the first generation to innately understand the true power of social media.

To this end, the Erasmus+ Gen-Z project, aims to join efforts for empowering this generation to become social media entrepreneurs, and at the same time to develop their key competences and employability skills.

An added value of this project will be to enable linking, where Gen-Z beneficiaries will be able to support each other’s businesses with their own ability to use social media.